7 Mobile Marketing Secrets You Have Need To Learn
It won’t be long before marketing and mobile marketing are synonymous. As the size of the phone screen continues to increase. And the ease with which anyone can carry it anywhere makes it the preferred gadget to surf the web. Although desktops are still the preferred choice of masses, nothing in the phone is used. Mobile marketing is growing, here are some tips to know as an entrepreneur.
Mobile Friendly Site
First, make sure your site is not only user-friendly for desktops but also mobile. There are several reasons for this. Among the many are:
- The rise of mobile e-commerce
- A notable percentage of digital traffic comes from mobile phones
By mobile means, this means that the website or website must give users a user-friendly experience as well as on the desktop. The menu and the content must also be clearly visible to mobile users. To do this, assign a theme designed for your mobile website, you can also buy mobile online in Pakistan. Whether you want to spend money or get a free theme depends on you. But you definitely need to customize your site for your mobile screen.
Mobile Friendly Content
Don’t just design a mobile-friendly site, but you also need to provide mobile-friendly content. Although you may not be aware of the difference between the two types of content, it is time to find out. Since you used to create content with the desktop, you probably assumed that the same tabs and links are also relevant to the mobile version of your site. Sorry to burst your bubble, but that’s not the case. The mobile version of your site appears on a small screen, you need to delete some irrelevant tabs. Like the “About” page. No one visits the site on your mobile phone to take care of it. Believe me! So, yes, customize your website separately for desktop and mobile users.
Get local with the “Google My Business” case. Mobile users regularly find local information when traveling or searching for something. So, if you want to deliver, put your business on the local map. With Google My Business, it’s easy for you to let desktop and mobile users discover you. Once you have signed up for this program, you will see a significant increase in your traffic. All you need is a Google Account to get started.
It can be an ideal tool if you target mobile users. Because about 58% of mobile users, according to their research, monitor their cell phone every hour. Millennials rely on their phones. And you have the right to use this opportunity. Unlike the popular belief that mobile marketing does not work, you will be surprised to know that this is actually happening. Here are the benefits of choosing SMS marketing:
- Trackable platform
- Immediate delivery
- Personal touch
Therefore, do not hesitate to invest in SMS advertising. It will work wonders for your business.
The website you create for mobile users must be easy to follow. Users should not have trouble finding what they want. All tabs must appear clearly and must respond.
Customize your marketing by giving it a very friendly feel. Yes, it is important that you use keywords and optimize your website. But optimization will not benefit you. Google penalizes those who go too far with everything related to SEO. Remember that moderation is the best practice.
Use QR codes for quick and easy access. These codes contain original information in Japan that is digitally transmitted. Make it an ideal candidate for mobile marketing. The scanned codes easily reveal a wealth of information about products or services promoting learning.